FoxEcom is proud to announce the official partnership with Quote Snap - say hello to effortless online quote collection, where keeping customers price-curious is now a breeze with our partner's dynamic solution!
The Strategy of Hiding Prices
In today's bustling business environment, where 80% of B2B sales interactions between suppliers and buyers are projected to occur through digital channels by 2025, one intriguing trend has been capturing attention: the art of hiding prices.
It's a bit of a head-scratcher at first, isn't it? After all, why keep such vital information a secret from potential customers? But hold onto your hat – there's a method to this madness, and it might just be the game-changer your business has been searching for.
Why Hide Prices?
The decision to conceal prices is often driven by strategic considerations rather than mere secrecy. Here's a closer look at why businesses opt for this approach:
- Creating Curiosity and Engagement: By not displaying prices upfront, businesses pique the curiosity of potential customers. This curiosity can lead to increased engagement as individuals explore further to uncover the pricing details.
- Customized Pricing Solutions: Hiding prices allows businesses to tailor their pricing solutions to the specific needs and preferences of each customer. This customization can lead to more personalized offerings and potentially higher conversion rates.
- Focusing on Value: By shifting the focus from the price tag to the value proposition of the product or service, hiding prices encourages customers to evaluate benefits and features, rather than making decisions solely based on price, as Harvard University’s Marketing unit suggests our brain has different ways to determine a product's worth its price.
- Avoiding Price Wars: In markets where price competition is fierce, concealing prices can help businesses avoid getting dragged into price wars. By emphasizing other aspects such as quality, innovation, or service, businesses can differentiate themselves from competitors and maintain profitability.
How Does It Benefit Your Business?
Now, let's delve into the tangible benefits that the strategy of hiding prices can offer to your business:
- Increased Perceived Value: When prices are not immediately visible, customers may perceive the product or service to be of higher value. This perception can positively influence purchasing decisions and justify premium pricing.
- Enhanced Lead Capture and Qualification: Hiding prices can serve as a lead capture mechanism, requiring customers to provide contact information or engage with the business to obtain pricing details. This process not only generates leads but also helps in qualifying them based on their level of interest and intent to purchase.
- Flexibility in Pricing Strategy: With the flexibility to adjust pricing based on individual customer requirements, businesses can implement dynamic pricing strategies that maximize revenue and profitability. This agility is particularly beneficial in dynamic markets or industries with fluctuating demand.
- Opportunity for Negotiation: For businesses operating in sectors where negotiation is common, such as B2B sales, hiding prices opens the door for negotiation and customization. This can result in mutually beneficial agreements that address the unique needs of both parties.
Thankfully, when it comes to solving pricing puzzles and ensuring customer satisfaction, there's a hero waiting in the wings: Quote Snap. Our valued partner, Quote Snap, boasts a dedicated team committed to providing bespoke price requests and implementing discrete pricing strategies. With their expertise, we're able to offer customized pricing solutions that cater to each customer's unique needs, fostering enhanced satisfaction and loyalty.
About Quote Snap
Quote Snap seamlessly integrates with your website, empowering you to enhance customer interactions and streamline the quoting process. With a simple "Request A Quote" button added to your product and collection pages, customers can effortlessly suggest prices and submit inquiries. And with Quote Snap's intuitive features, such as email notifications and the ability to convert quotes to PDF, managing quotes has never been easier. Not to mention, the option to hide prices and Add To Cart buttons provides unparalleled flexibility. Trust Quote Snap to revolutionize your pricing strategy and elevate your customer experience to new heights.
Key features:
- Easy request: Allow customer request a quote/call for price by button & form
- Design as you like: Customize request price button & form to match your store
- Keep price flexible: Hide prices and offer quotation/custom price on request
- Never miss a quote: Get notified & keep track of every request on your devices
- Manage quotes & scale: Advanced 'Quote to Order' process & analytics for B2B
- 350+ five-star reviews on Shopify App Store
- 8+ years of experience
How to use Quote Snap with FoxEcom solutions
We’ve successfully integrated O:Request a Quote ‑ Hide Price into Foxify Smart Page Builder. This exciting integration enables merchants to seamlessly create request quote buttons/forms, customize pricing plans for selected products for higher conversion rates!
The technical aspects have been managed by our experts at FoxEcom and Quote Snap. All that's left for you to do is log in to Foxify, install Quote Snap, and you're all set!
Get Your Special Discount
Quote Snap is thrilled to extend an exclusive offer to all FoxEcom customers: a generous 20% lifetime discount on our services. Whether you're looking to keep your pricing flexible, enhance customer engagement, or streamline your quoting process, Quote Snap has you covered.
Get your Quote Snap discount here.Â
We at FoxEcom are thrilled to collaborate with Quote Snap to assist our customers and partners in elevating customer engagement, streamlining quoting processes, and maintaining flexible pricing options.
