We’re excited to announce a new partnership between FoxEcom and Product Customizer, the team behind one of Shopify’s most trusted apps for enabling personalized shopping experiences. As a leader in product option customization, Product Customizer empowers merchants to give shoppers exactly what they want — the ability to tailor products with custom fields, dropdowns, text inputs, engraving options, and more.
With thousands of Shopify stores relying on Product Customizer daily (and backed by a strong rating from real merchants), this app has become a go-to solution for brands that want to offer a richer, more personalized buying journey. Today, we’re proud to introduce this powerful app to the FoxEcom merchant community.
Why Product Customization Drives Higher Conversions
Shoppers today expect more than just standard product listings — they want control, personal expression, and a sense of ownership over what they buy. Customizable options don’t just make products more appealing; they also help merchants meaningfully differentiate themselves in a competitive market.
Product customization improves conversions because it:
- Creates emotional connection: Personalized items feel more meaningful, increasing purchase intent.
- Expands product value without expanding inventory: Custom fields can turn one SKU into dozens of variations without added stock complexity.
- Enhances user experience: Customers understand exactly what they’re ordering — reducing confusion and refunds.
- Supports diverse industries: From jewelry engraving to monogramming, meal kits, gift boxes, apparel add-ons, and more.
Personalization moves customers from browsing to buying — and that effect scales rapidly for stores that implement it well.
About PC – Custom Product Options

Product Customizer is built to help merchants add powerful customization features to any product, without coding or complicated setups. Whether you sell personalized gifts, custom apparel, engraved items, or build-your-own product kits, the app gives you full flexibility to design the perfect buying experience.
Key features include:
- Unlimited product option fields (dropdowns, checkboxes, radio buttons, text fields, file uploads, etc.)
- Conditional logic to show or hide fields based on customer choices
- Variant-level pricing to charge more for premium add-ons
- Fast, intuitive setup — works with most Shopify themes
- Advanced customization for complex products
- Reliable performance backed by a long-standing reputation on the Shopify App Store
For stores where personalization is part of the brand, Product Customizer is not just helpful — it’s essential.
Get Discount Now
To celebrate our partnership, FoxEcom and Product Customizer are offering special incentives for new merchants who want to add personalization options to their online store: 25% OFF with the code FOXECOM25
Try Product Customizer today and discover how easy it is to deliver a tailored, conversion-boosting shopping experience.