Welcome to the first Zest update of the year! 👋
We hope your online journey is off to a fantastic start, and we're here to make it even more exciting with our latest enhancements.
Let's dive into the buzzworthy features that are set to elevate your mobile shopping experience to new heights!
Updated Gusto and Flairy Demo Shine Brighter Than Ever
We've given a fresh coat of innovation to our Gusto and Flairy demo!
These updates not only showcase stunning aesthetics but also enhance the overall user experience. Gusto boasts a refined elegance that speaks volumes, while Flairy introduces a playful yet polished vibe.
With upgraded functionalities and an eye for detail, these demos redefine what's possible in mobile commerce, setting a new standard for style and usability.
Experience the revamped aesthetics and enhanced functionalities that make these demos not just stylish but also more intuitive and user-friendly.
A Visual Feast with Gallery Images section
From now on, presenting your products becomes an art form, as the new Gallery Images section allows you to create a stunning and captivating display.
It’s become extra easy to showcase your products in a visually compelling manner, leaving them a lasting impression.
With the Gallery Images section, Zest takes mobile commerce to a new level, capturing the hearts and minds of online shoppers.
Learn how to use Gallery Images section in Zest here.
Navigate with Ease Using Collection Tabs section
This is where organization meets elegance - say goodbye to cumbersome navigation and hello to a sleek and tidy presentation of your product categories: Collection Tabs!
You can effortlessly guide your customers through your diverse collections, offering a seamless and visually appealing navigation experience.
Learn how to use Collection Tabs section in Zest here.
Discover the Art of Visual Storytelling with Collage Tabs
Imagine a dynamic and visually stunning display that goes beyond traditional categorization. In this update, we’ve moved beyond standard categorization and embrace a more artistic approach.
The new Collage Tabs section lets you craft a narrative, engaging your customers in a story told through captivating visuals. With this stunning update, your online store becomes a curated gallery, crafting a unique and memorable shopping experience.
Learn how to use Collage Tabs section in Zest here.
Feature Videos for Product Cards
According to Zight, video content can increase your organic traffic by 157%, boost your conversion rate by 80%, and improve your brand recall by 95%!
It comes as no surprise why customers love product videos so much - because they minimize the uncertainty about the product. Customers can easily imagine themselves at the other end and feel as if they are examining the product up-close. In turn, this fortifies a sense of trust with potential shoppers, relaxing their doubt and scrutiny towards the product.
From today, you can seamlessly use videos in your product displays - whether it’s a demo, behind-the-scenes look, or testimonial.
You will break free from the constraints of status imagery and bring your products to life, making a lasting impression with engaging video content that speaks volumes.
Learn how to use Product Card section in Zest here.
Before/ After Image Slider - A Block of Innovation in Custom Content
In case you’ve missed out on this, a Before/ After Image Slider is a fantastic way to compare 2 images side-by-side, with a slider to toggle between them. Whether it’s a beauty enhancement, a home improvement project, or a fitness journey, it’s mainly used to accentuate the effect of your products and services and entice shoppers to purchase. This feature adds a thrilling way of engagement through captivating visuals.
In this update, we’ve added this feature into the Custom Content section, giving you more freedom to play around with your visual display. This is a big step to the transformation your products offer in a captivating and interactive way, adding a touch of innovation to your content.
Learn how to use Custom Content section in Zest here.
Testimonial into Auto-Scrolling Promotion - Let Your Reviews Shine
According to Vendasta, 92% of consumers read online reviews and testimonials when considering a purchase. Furthermore, 63% of consumers indicate that they are more likely to purchase from a site if it has product ratings and reviews. A whooping 90% of buyers who read positive customer success content claimed that it influenced their purchasing decisions.
Testimonials can effectively instill trust in potential customers. This is why it’s never redundant to display positive reviews throughout your online store, especially where it’s the most eye-catching.
You can now build trust effortlessly by feature positive customer reviews into the Auto-Scrolling Promotion, providing a continuous stream of authentic endorsements. This seamless display will reinforce your brand’s credibility and foster a sense of confidence in your offerings.
Learn how to use Auto-Scrolling Promotion section in Zest here.
In conclusion
As we wrap up this journey through the exciting January product update of Zest theme, it's clear that the future of mobile commerce has never looked more promising.
From the refreshed Gusto and Flairy demo to the innovative features, and the ability to showcase videos in product cards, Zest is setting a new standard for mobile design. As we move forward, we're excited to see how these updates empower you to create a unique and unforgettable shopping experience. 👏
